South Al Batinah Governorate unveils promotional identity

The South Al Batinah Governorate in Oman has launched a new promotional identity to support its development goals in line with Oman Vision 2040. The governor emphasized the importance of establishing a clear visual identity to drive progress and improve services for citizens and residents. The new identity includes an electronic services portal and a mobile application to enhance efficiency and transparency. The logo design reflects the governorate’s cultural and natural heritage, symbolizing unity and cooperation across different sectors. The colours used in the logo represent the region’s fertile lands, blue economy, and natural and historical heritage. This initiative aims to propel the governorate towards a digital future and achieve its development objectives.