Searches soar as travelers look for discounts

After Black Friday and Cyber Monday, consumers now have Travel Tuesday to look forward to, especially for those seeking discounts on trips. Interest in Travel Tuesday has risen significantly, particularly in North America, Western Europe, and Australia. While it hasn’t caught on in Asia yet, companies in the region are still participating to reach global customers. Last year, hotel, airline, and cruise bookings spiked on Travel Tuesday, with airlines seeing a more than 60% increase. While Travel Tuesday may not have the same impact as Black Friday on the travel industry, it’s still a great opportunity for travelers to find deals and for companies to boost revenue during a typically slower period for bookings. With more people prioritizing experiences over material gifts, Travel Tuesday offers a chance for travelers to save on their next adventure.