Kerala Agro Machinery Corporation (Kamco) has launched virtual AI consultants named after iconic characters from Malayalam cinema as part of their ‘King Kamco Mission’ to transform the company into India’s leading agricultural equipment brand. Facing a severe crisis with annual losses of Rs 21 crore for the last three years, Kamco is integrating AI-powered virtual consultants across key departments to boost productivity and drive cost efficiency. Each AI agent is named after a cinema character whose traits mirror the department’s needs, aiming to make technology adoption fun and enjoyable for the top management leading the revival efforts.
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