Porsche, known for its push towards electrification, is reconsidering its strategy after seeing a decline in sales for its all-electric Taycan model. The brand had aimed to have 80% of its lineup electric by the end of the decade, but now, it is facing the reality that many customers still prefer traditional gasoline engines. Reworking electric models like the upcoming 718 Boxster and Cayman back to combustion engines would be a major challenge and costly. Porsche is now considering hybrids as a middle ground, offering options that cater to both electric and traditional engine enthusiasts. This shift reflects Porsche’s commitment to listening to its customers and finding a balance between tradition and innovation.
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